Add some kick to your neutral eye with the Spice Me Up...

Go pastel and hop into Spring with the new City Color Sprinkle...

Stay Natural but on point with our new Nudes Palette. Filled with...

Stay Natural but on point with our new Nudes Palette. Filled with...

The shades in each eyeshadow kit blend effortlessly to bring your eyes...

Achieve beautiful subtle to bold eyes with these 10 perfectly curated nude...

Achieve radiant shimmering color with this luxe Glitter Eyeshadow. Create eyecatching sparkling...

Achieve both beautifully natural eye looks with these perfectly curated 10 neutral...

Our best-selling Rose Gold Eyeshadow, now in warmer, deeper sunset shades! This...

Introducing our Juegos Latino inspired collection. This Collection includes three custom made...

Introducing our Juegos Latino inspired collection. This Collection includes three custom made...

Introducing our Juegos Latino inspired collection. This Collection includes three custom made...

VIBRANT COLORSCREATE A MULTITUDE OF LOOKSDUAL ENDED APPLICATOR An all-in-one palette with 16...

16 highly pigmented eyeshadows come in silky soft mattes, smooth shimmers, and...

If you can dream it, you can do it. Like achieving the...

Eyeshadow primer from LA Girl

Perfect shadows all in one palette to beautifully create subtle looks during...

The 24K Nudes Eyeshadow Palette features 12 expertly curated shades for custom...